Regatta
is a full service marketing agency whose across-the-board capabilities
range from promotions and media to loyalty programs and events. The one
thing that differentiates us from other promotional, public relations
and advertising firms is that we lead with partnership marketing and
infuse it into everything we do. We are experts at building brand
partnerships that deliver results. CEO
and founder, Sam Kaufman, was formerly a talent agent for such jazz
artists as Cassandra Wilson, Ray Charles and Johnny Griffin. Kaufman
started Regatta because he recognized being a talent agent as an ideal
business model for bringing together corporate partnerships in a more
effective way. Thus, our unique BrandAgent process was born. In effect, Regatta becomes an "agent for your brand." Our team
of integrated marketing specialists represent companies by leveraging
their marketing and media assets to create better promotional
partnerships at little or no incremental cost to our clients. Most
of us understand that strong marketing alliances
can increase message impact, maximize brand exposure, create
new sales channels and subsidize communication costs. In fact, smart
partnerships can create consensus in the marketplace while saving a
company millions of dollars each year for the cost of just one less
media insertion. However, in today's fast paced corporate environment,
it is seldom a high priority either for the client or for their agency. Regatta
helps our clients proactively go after the right partnerships without
paying a sponsorship fee, getting lost in a pile of solicitations, or
settling for cookie-cutter promotions that are not comprehensive, unique
or designed for maximum benefits. Any promotion or event developed by
Regatta is created to best support partnerships instead of the other way
around. We think you will like the results. Oh, and we love to sail too! |